8 min read

List of talks about AI at Printemps des études 2023

Published on
September 22, 2023
Written by
Fernando Zatz
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Author
Fernando Zatz
Head of Growth @ Fairgen

Artificial Intelligence (AI) is definitely a hot topic right now and businesses all over the world are looking for ways to incorporate this technology into their operations to stay competitive.

It’s absolutely not different with Research & Insights. One of the industry’s most prestigious events is happening in Paris next week and AI has taken the stage.

Fairgen will be presenting its GenAI suite at booth C4 and our CEO, Samuel Cohen, will host a 45-minute talk showing how synthetic data augmentation can already transform how insights teams deliver niche market analysis.

See below is a list of all the 13 talks that you can attend at Printemps des études 2023 (For more information, visit the event's website):

List in English

*translated using Perplexity

1. "From Macro to Micro: boost time-to-insights with Generative AI" by Samuel Cohen, CEO, and Nathan Cavaglione, CTO of Fairgen Ltd.

2. "Artificial Intelligence taking over the research industry! How generative AI is redefining the market" by Mathilde Guinaudeau, Director of the Ipsos Synthesio department at Ipsos.

3. "Emotional and semantic analysis to improve customer journeys and eliminate annoyance, thanks to AI" by Grégoire Pfirsch, DG Co-Founder of Q° Emotion.

4. "Synthetic data, overview and use cases" by Arthur Peychaud, Director of Clientele at Socio Data Management.

5. "Artificial Intelligence: what impact on the insights industry?" by Hélène Brogat, Director of Commercial TMTE, MR & Consulting, and Hervé Le Fur, VP Solutions Management of Toluna Harris Interactive.

6 . "Optimize your communication media in the blink of an eye with an AI-based platform!" by Olivier Rollus, CEO of Ittention.

7. "When AI enters the dashboards" by Henri Benegent, DG of MGS.

8. "Artificial intelligence as a subject of study: evaluation of an AI service launched by Solike - client case" by Pierre-Emmanuel Berthier, Co-Founder of eMazing-retailing, and Thibault Seillier, CEO of Solike.

9. "AI, a lever to understand and prioritize insights from textual content" by Boris Moscarola, Associate Director, and Théo Delafontaine, Commercial Manager of The Sphinx.

10. "Spoiler alert: ChatGPT changes the game! Online quali, new tools, new methods" by Denis Bonnay, Consultant of Bilendi, and Fanny Knusmann, Head of Brand & Communications of Wecasa.

11. "How to boost your shopper insights with Artificial Intelligence?" by Damien Arrouas, VP, Customer Success France, and Adrian Sanger, VP, AI Solutions of Behaviorally.

12. "AI and Data Quality: first feedback" by Marion Brunet, CS team Lead, and Maxime Le Bescond, VP Sales of Dynata.

13. "When AI gets carried away! Organizational, training and method transformation issues: opportunities and limits of generative AI in the world of research" by Isabelle Fabry-Frémaux, Manager of Actfuture, and Co-representative of France at Esomar, with Joachim Bretcha, Director General of Esomar, Isabelle Rouhan, Founder of Colibri Talent, Alex Deslée, Lecturer at the IAE of Lille, and Xavier Lemuet, Director of the Studies department of Epsilon.

List in French

1. "De Macro à Micro : affiner les insights de sondage grâce à l'IA Générative" by Samuel Cohen, CEO, and Nathan Cavaglione, CTO of Fairgen Ltd.

2. "L'intelligence artificielle à l'assaut de l’industrie des études ! Comment l'IA générative redéfinit le marché" by Mathilde Guinaudeau, Director of the Ipsos Synthesio department at Ipsos.

3. "L'analyse émotionnelle et sémantique pour améliorer ses parcours clients et éliminer ses irritants, grâce à l'IA" by Grégoire Pfirsch, DG Co-Founder of Q° Emotion.

4. "Les synthetic data, tour d’horizon et cas d’usage" by Arthur Peychaud, Director of Clientele at Socio Data Management.

5. "Intelligence Artificielle : quel impact sur les métiers des insights ?" by Hélène Brogat, Director of Commercial TMTE, MR & Consulting, and Hervé Le Fur, VP Solutions Management of Toluna Harris Interactive.

6. "Optimisez vos supports de communication en un clin d’œil grâce à une plateforme basée sur l’IA !" by Olivier Rollus, CEO of Ittention.

7. "Quand l'IA s'invite dans les dashboards" by Henri Benegent, DG of MGS.

8. "L'intelligence artificielle comme sujet d'étude : évaluation d'un service d'IA lancé par Solike - cas client" by Pierre-Emmanuel Berthier, Co-Founder of eMazing-retailing, and Thibault Seillier, PDG of Solike.

9. "L'IA, levier pour comprendre et hiérarchiser les insights des contenus textuels" by Boris Moscarola, Director Associate, and Théo Delafontaine, Commercial Manager of The Sphinx.

10. "Spoiler alert: ChatGPT change la donne! Le quali en ligne, nouveaux outils, nouvelles méthodes" by Denis Bonnay, Consultant of Bilendi, and Fanny Knusmann, Head of Brand & Communications of Wecasa.

11. "Comment booster vos insights shopper avec l'Intelligence Artificielle?" by Damien Arrouas, VP, Customer Success France, and Adrian Sanger, VP, AI Solutions of Behaviorally.

12. "IA et Qualité des données: premiers retours d'expériences" by Marion Brunet, CS team Lead, and Maxime Le Bescond, VP Sales of Dynata.

13. "Quand l'IA s'emballe! Les enjeux d’organisation, de formation et de transformation des méthodes: opportunités et limites de l’IA générative dans le monde des études" by Isabelle Fabry-Frémaux, Dirigeante d'Actfuture, and Co-représentante France d'Esomar, with Joachim Bretcha, Director General of Esomar, Isabelle Rouhan, Fondatrice de Colibri Talent, Alex Deslée, Maître de conférences à l'IAE de Lille, and Xavier Lemuet, Directeur du département Etudes d’Epsilon.

Join the AI conversation at Printemps des études 2023!